Institute of Management Sciences\nOperations Research Society of America\nInstitute for Operations Research and the Management Sciences. (1982). Marketing Science. Institute of Management Sciences.
Citação do estilo Chicago (17ª ed.)Institute of Management Sciences\nOperations Research Society of America\nInstitute for Operations Research and the Management Sciences. Marketing Science. Providence, RI: Institute of Management Sciences, 1982.
Citação MLA (8ª ed.)Institute of Management Sciences\nOperations Research Society of America\nInstitute for Operations Research and the Management Sciences. Marketing Science. Institute of Management Sciences, 1982.
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